Parents submit a $240,000 job advert seeking a teacher “from a socially appropriate background” to prepare their young child for Prince William University.

A London-based family recently attracted attention for offering nearly $240,000 a year (£180,000) to a private tutor willing to prepare their young child for Eton, one of the world’s most prestigious boarding schools, which Prince William once attended.

“Having started at the age of five with this child’s older sibling, they felt that even this was too late to achieve their goal and hence they now looked for a private tutor,” the listing said.

Behind the menu connected It is a company called International Tutors. They describe themselves as a “private tutoring company” that caters to high-net-worth families who want a dedicated, full-time private tutor. The company pledges to give its clients “the highest level of service of any tutoring company.”

Compensating a coach is not unusual for them. Most of their publications fall into the six-figure range.

To earn the six-figure salary, an “exceptional” teacher must have a fancy accent, a reasonable knowledge of music theory, experience in royal households or embassies, and the ability to introduce a one-year-old to cricket, polo, and rowing. The overall goal is to prepare the child for an elite institution.

Adam Kaler, chief executive of Tutors International, said: “The family are not British, and they value British identity very much.” luck In an interview.

Like white collar jobs It becomes increasingly saturatedthe publication highlights how lucrative side hustles occur not only in corporate boardrooms but also in the living rooms of the wealthy.

Tutors International currently has over 50 tutors around the world. Caller has been running the company for 26 years. Even before the post went viral, he says, his company saw a 300 percent growth in customers.

The reason: Wealthy families want to prepare their children for success in an increasingly complex world of elite private schools and Ivy League admissions.

He added: “How early is too early? The basic answer to this question is that it is never too early.”

Six-figure postings are common for this tutoring company

Although young age is a notable part of viral job posting, high salary and elite requirements are not, Kahler said.

“Everything else about this is very normal for us,” Kahler said. “It may not be natural for others to read, but for us as a company, it is a common type of request,” he said.

Currently, Caller says the posting has about 140 applicants, down from the 320 applicants he saw in the June posting. Since the posting rate spiked midway through the school year, recruiting became more difficult.

“This (wage) is on the lower end of the spectrum,” he said.

He said: “In June this year, I posted a job not far away – physically, in another part of north London – for £288,000 a year. No one noticed. I have jobs all over the world, usually for £200,000 a year. £260,000 is not uncommon.”